The route to a Kindle owner’s heart goes through the wallet Feb 3rd

The route to a Kindle owner's heart goes through the wallet

A customer satisfaction survey of Kindle Fire owners shows that while the vast majority are satisfied with their purchase, it is mainly the low price fueling their happiness. ChangeWave Research asked a sample of new Kindle Fire owners how they were enjoying their device so far; slightly more than half reported being “very satisfied,” and 59 percent said the $199 price of the Kindle Fire was what they liked best about it…

Keep Reading This On arstechnica.com »