Kindle Gift Cards Outdo iTunes Gift Cards in Search

If the number of searches are any indication, Kindle seems to be outmatching iTunes when it comes to what people wanted in 2011, at least in terms of how many people wanted Kindle gift cards! According to the story below, searches for gift cards for the Kindle outdid searches for gift cards for iTunes during the 2011 holiday season.

Kindle Gift Cards More Searched for than iTunes Gift Cards in 2011
It’s possible Kindle gift cards outperformed iTunes gift cards this holiday — if what people were searching for online is any indication. According to Experian Hitwise, the top search query the week before Christmas that included some variation of the …

Some have said that this trend could be due to the fact that people visit the Apple store and therefore do not search for iTunes cards, but I highly doubt that this is the case. There are hundreds of things that I search for that I could buy down the street. It doesn’t mean that I do not still at least search for it and research it online! I think it simply reflects the fact that Kindle Fire sales boomed this year, and people were searching for a gift that complemented the device.

If you are looking to grab a Kindle gift card for someone special, click here!

Kindle Took More Than 1 to 2 Million Potential Apple Customers

The Kindle Fire was a huge hit this Christmas! It was a great holiday season for Amazon, with them pushing out millions of Kindle Fire units. However, it also hurt Apple, with Fire sales taking away from the iPad. The stories below discuss just that.

Kindle Fire cannibalized 1M to 2M iPad sales ‘at most’ this holiday
By Neil Hughes The launch of the $199 Amazon Kindle Fire had a detrimental effect on iPad sales for Apple, but the company is still expected to report record sales this quarter, a new report states. Investment research firm Morgan Keenan on Tuesday …

Kindle Fire may have cost Apple $1 billion or more in holiday iPad sales
Amazon’s new Kindle Fire was a hot item during the holiday shopping season, and one analyst believes the new Amazon tablet may have cost Apple well over $1 billion in holiday iPad sales. Morgan Keegan analyst Travis McCourt on Tuesday lowered his …

As you can see, the holiday season was still good for Apple, but Amazon certainly took away from their profits. Fortunately for both companies, however, it is not a zero sum game. With the increased popularity of tablets comes many new users, folks who haven’t had a tablet up until now. Tablets are becoming more and more ubiquitous, so the two companies (not to mention Android) are not necessarily always fighting for the same customers every time they come out with something new.

I really believe that 2012 will be the year of the tablet. People are moving away even from laptops in favor of these devices, and they continue to get better at what they are designed to do. The Kindle Fire will likely play a big role in bringing inexpensive tablets to the masses!

Want to know more about the Kindle Fire? Make sure you check out our Kindle Fire review!

Using Those Kindle Gift Cards Or Loading Up Your New Kindle

Do you need to find the best Kindle accessories to use the Kindle gift card that you got for Christmas? Or, did you just get a Kindle and want to grab some killer extras for it? Well, look no further! Let us help you break down the best choices for this year.

(Or, are you still frantically searching for a gift for the Kindle lover in your life? Grab some Kindle gift cards!)

Kindle Accessories -

The first thing you might want to consider, if you got a Kindle Fire or other Kindle tablet, is upgrading it with a few of the great accessories out there! The first place you can check is the accessories page on Amazon to see what is the most popular. However, here are a few ideas to get you started if nothing there touches your fancy -

1. Kindle reading lights – If you have an e-ink Kindle and want to read at night,, a good light is essential. Check out Amazon’s selection of Kindle reading lights here.

2. Kindle Cases – If you are clumsy like me, a Kindle case is essential! Don’t put your Kindle at risk of dropping it! Check out Amazon’s selection of Kindle covers here, or if you want to make sure your Kindle does not suffer from water damage, check out our post on waterproof Kindle cases.

3. Kindle headphones – If you have a Kindle Fire or any of the Kindle models, a junky pair of headphones just won’t cut it when it comes to your overall experience with the device. Spend a few extra bucks and get a good set of earphones for your Kindle here.

Kindle Books

Hey, what good is a Kindle without books? You may have a few ideas for books that you want, but you should also spend some time shopping the Kindle store and deciding which is right for you. The Kindle has lots of books that are not available anywhere else, so it is worth doing some shopping! You can check out the bestsellers and selection here.

Kindle Games

A lot of people do not even realize that there are games on the Kindle! There are so many different game choices these days. Check them out here.

Kindle Fire Apps

Finally, don’t forget about the Kindle Fire Apps that are out there now! The amount and quality of apps rival the iPad and the Android Marketplace, with many more coming! Check out all the Kindle Fire Apps Here.

These are all great options to use your Kindle gift card or to load up your Kindle with cool stuff! Other ideas? Let us know in the comments!